The hunt for more listeners may feel like a Sisyphean task. But there are ways to make your podcast the easiest to find in your field. In this workshop, Multitude walks you through the best strategies for grass-roots marketing, improving discoverability, and collaborating with other shows (without spending all of your free time).
Inside an Indie Podcast Collective
Ever wondered what a podcast collective is and what it takes to start one? We’ve got you covered!
Listen in on our panel from Podcast Movement 2019 to hear all about how we created Multitude, what it takes to keep it running, and our plans for the future. Be sure to follow along with the slides from the presentation, too!
Free Course on Podcast Marketing
Check out our new course on podcast marketing. Learn how to name and find your audience, run great social media, mobilize your listeners to grow your show, and use metadata and SEO to improve your reach. I included a template to create your own marketing plan, plus a ton of links to additional resources.
DIY Sponsorships: Pitching Sponsors, Setting Prices and Making Money for Indie Podcasts (PodCon 2019 Workshop)
You don’t need an agent or 30,000 downloads to get sponsors for your podcast. Learn how to write a great pitch, set prices for your show, find potential sponsors, and incorporate ads into your episodes—the right way. Whether you’re an industry vet or an enthusiastic newcomer, a solo podcaster or part of a team, you’ll gain from this audio replay valuable information and a plan for your own sponsor outreach.
Click “Read More” to stream audio and read slides from the session.
More Pre-Pro, Less Problems: A Comprehensive Guide to Podcast Pre-Production (PodCon 2019 Workshop)
Wait! Before you press the big publish button—are you really ready to go? There are so many details to get right before you release the first episode of your podcast. Get the skinny on how to set your show up for success with pre-launch market research; stirring up buzz with social media; making your podcast accessible for all listeners; and taking care of business as you set up your team.
Whether you’re planning to launch a new show, or want to make sure your existing podcasts are ready to grow to new heights, you’ll walk away from this playback of our PodCon 2019 workshop with resources and checklists to make your life easier and your show better.
Click “Read More” to stream audio and read slides from the session.
Monetization, Community Building and Social Media for Podcasts (PodCon 2017 Workshop)
Amanda, Julia and Eric Silver from Join the Party led a workshop at PodCon 2017 on how to grow your community, make money, and market your podcast. We had a ton of fun and met a lot of incredible podcasters!
The audio from the session is below. Our slide deck is here, the session handout (great for taking notes!) is here, and notes are below. Let us know what you think! We're @shessomickey, @juliaschifini and @el_silvero, and the workshop hashtag is #podconcommunity.
How to Start & Grow A Podcast
In February 2017, the Spirits team led a workshop called "Podcasting from A to Z" at Nerdcon: Nerdfighteria. You can watch the recording of the panel below, and access the presentation slides here.
For more in-depth resources, check out Amanda's blog. Our friend Zach Valenti also published a comprehensive guide to podcast equipment and editing here.