New Partner Show: This is Good for You!

We are incredibly honored that one of our favorite podcasters ever, Thirst Aid Kit co-creator Nichole Perkins, has partnered with Multitude to make a new podcast!

This is Good for You lets you know you are never alone in what you like. Every episode, Nichole explores something that people love—whether it’s needlepoint, watching bad movies with friends, or cowgirl exercise classes—and asks experts and devotees why it makes them happy. She ends each show with an Indulgence: a recommendation listeners can enjoy with no remorse. Because there is no such thing as a guilty pleasure when you learn to love it freely!

This is an independent show owned by Nichole and produced by Multitude, and we're so proud of what we made together! The first episode drops this Friday, February 5, and after that new episodes will come out every other Friday. Subscribe on Apple Podcasts, Spotify, Stitcher, directly via RSS, or stream on the show’s website.

To go along with the podcast's launch, we've already created merch for This is Good for You AND merch for Thirst Aid Kit. This is your chance to retroactively support TAK co-hosts Bim and Nichole, as well as Nichole's new project. So grab a sticker, a pin, or just put money in the TAK tip jar here.

We hope you enjoy This is Good for You!